In Today’s Mobile-First World, Social Ads Drive Calls

Phone with display ads

36billion

Social ads drove 12 billion calls last year – and will drive 36 billion in 2019.

10xmore

Calls convert to revenue 10x more than web leads.

Calls from social drive sales – are you measuring what matters?

Drive More Callers and Customers from Social

DialogTech provides a complete solution to measure and optimize calls from social media. Get the data and insights to prove ROI, improve ad targeting, and generate more customers and revenue from Facebook, LinkedIn, Twitter, and other advertising.

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Data and Insights to Measure and Optimize ROI

  • Marketing Attribution

    Marketing
    Attribution

    See the social platform, ad variation, and website interaction that drove the call
     

  • Caller Profile Data

    Caller
    Profile Data

    Capture the caller’s name, number, location, past history, and time/day of their call

  • The Conversation

    The
    Conversation

    Know what was said on the call, how long it lasted, and the outcome

  • Call Value

    Call
    Value

    Know if the call was a quality lead and measure its business impact
     

Data and insights on every caller

View Insights from Calls in Facebook Ads Manager

View insights from phone call conversions alongside clicks in Facebook Ads Manager. Optimize ad spend and targeting for what drives the most calls and customers.

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Use Caller Data to Improve Ad Targeting

Drive more revenue and better engagement from social ads by targeting past callers and new audiences likely to call. Serve the right ad to the right person at the right time using caller data from DialogTech.

Target audiences likely to call
Phone with Comfort Keepers click-to-call

Personalize and Optimize the Call Experience

DialogTech can optimize each caller’s experience based on their data, ensuring the right leads are connected right away with the best location or agent to convert them.

Provide world-class customer experiences
Phone with Google Map

Analyze Calls and Conversations for Insights

Run analytics on the calls and conversations from social media ads. See if calls are answered or missed and if they converted to opportunities or sales. Rate sales agent performance and measure the impact of special offers and promotions.

Analyze conversations for insights
You got to analyze it!

Since using DialogTech, we’ve optimized our digital marketing to drive 68% more call conversions without increasing our cost per lead.

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