DialogTech for Automotive Retailers

Optimize your marketing to drive more high-converting calls with AI-powered conversation intelligence.

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Drive More High-Converting Calls to Your Dealerships with Insights from DialogTech

Calls are the most popular way shoppers contact a dealer before scheduling an visit. Marketers at OEMs and dealerships use DialogTech to measure, route, and analyze calls to their locations and BDCs and use those insights to increase vehicle sales.

Optimize Marketing to Drive Sales

Track each caller from marketing source to sale — optimize for what works, eliminate what doesn’t.

Convert More Callers to Customers

Ensure calls get answered by the best agent right away to generate more showroom visits and sales.

Analyze Conversations for Insights

AI analyzes conversations for lead quality, conversion outcomes, lost opportunities to call back, and more.

A Complete Marketing Solution for Inbound Calls

DialogTech is a powerful marketing analytics tool that shows you how your digital advertising, webpages, and offline marketing drive calls and customers to your dealerships, BDCs, and call centers. DialogTech also provides tools to personalize the caller experience to help auto retailers convert more calls to customers.

Industry-Leading Call Tracking

DialogTech captures the caller’s name/number and the marketing channel, ad, keyword search, website interaction, and other source that drove each call. Optimize your marketing spend for what drives the most calls and customers at the lowest CPL.

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AI-Powered Conversation Analytics

DialogTech’s AI analyzes conversations for you for a wealth of insights. Learn which marketing programs drive the best sales calls. Analyze how calls are handled to detect issues. See what percentage of calls aren’t answered, are good sales leads, and converted at each location.

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Professional IVRs You Can Build Yourself

Easily build your own custom IVRs to allow inbound callers to select how they should be routed. Access reports to view how many calls from your marketing are going to sales, service, parts, or other destinations.

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Get Powerful Insights from All Your Call Data with DialogTech’s PCI DSS-Compliant Call Tracking and Analytics

DialogTech is officially certified as PCI DSS-compliant. Customers can leverage the full insights from call recordings, call transcriptions, and AI-driven conversation analytics with confidence, knowing their data is secure with a partner that is fully PCI-compliant. Our redaction algorithm automatically removes any sensitive information from call recordings and transcriptions — while still giving you access to all of your call transcriptions and call data.

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DialogTech’s Solution for Automotive Also Includes:


Pass call data to your CRM, marketing tools, digital ad platforms, and call center solutions.

Audience Targeting

Retarget callers who didn’t convert and add your best callers to lookalike audiences to find new customers across search, social, and display.

Caller Insights

When calls come in, arm agents with marketing insights on who each caller is and why they are calling.

Recordings & Transcriptions

Review and share recordings and transcriptions of every inbound call to every location or agent.

Contextual Call Routing

Route calls based on the caller’s geographic location, day and time, marketing source, caller history, and more.

Call Forwarding

Ring multiple phones at once or in any order — if no one answers, send calls to another person, group, or voicemail.

What DialogTech Customers Are Saying

“We’ve increased our answer rate on calls by over 50%. We now have a 98% answer rate and have seen a 10% increase in revenue month-over-month.”

— One of the largest US auto dealer networks

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walkthrough of DialogTech?

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