How Brookdale Uses DialogTech and Adobe to Make Smarter Optimizations

Brookdale is the largest senior living company in the US, with over 800 communities. Because phone calls are important conversions from their marketing, Brookdale’s marketing team uses DialogTech’s AI-powered conversation analytics platform to attribute calls and analyze conversations to measure lead quality and conversion outcomes.

Watch this video to learn how Brookdale uses DialogTech with Adobe Experience Cloud to connect online to offline and optimize their marketing across channels to generate more conversions and customers.

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