Invoca Summit Virtual | Oct 5-6 2021

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Track Your Calls, From Keyword to Sale

DialogTech

Paying for quality Search Engine Optimization isn’t cheap. Keywords cost money, pay-per-clicks are expensive, and making your way to the top of organic search results can take quite a bit of time. There’s no disputing that these costs are worth it, because they give your business an online presence that is key in driving up sales and recognition. But once you’ve spent the bucks on SEO work, how do you know what’s effective in actually bringing in more sales and revenue? You might know what keywords bring people to your site but do you know what keywords bring paying customers there?

DialogTech has recently introduced Keyword and Referral Domain Tracking to work in conjunction with our Smart Click-to-Call feature. Now, DialogTech’s analytics will tell you what referral URL a web visitor came from before they entered in their number to call you via a click-to-call. If that URL was a page where they typed in keywords – a search engine like Yahoo! or Google – our analytics will track that keyword for you and tell you what it was and the telephone number, date, and time associated with it. The information is valuable because it lets you know where your best potential customers – the ones who want to speak with you – came from and how they found you.

The implementation process is simple; DialogTech will automatically generate the tracking code you need for you. More useful analytics are only a phone call away. Click here to speak to an DialogTech sales agent now.