DialogTech Launches LeadFlow(TM), the Most Advanced Call Routing, Attribution and Management Platform Built Specifically for Lead Sellers

New Solution Enables Marketers to Create Their Own Two-Sided Voice-Based Markets That Connect Callers With the Right Lead Buyers Right Away


CHICAGO – (Marketwired, March 2, 2015) – DialogTech, the company formerly known as Ifbyphone, today launched LeadFlow™, the most advanced call routing, attribution and management solution built specifically for lead sellers. The LeadFlow platform is unique in that it enables lead sellers such as lead gen agencies, affiliate marketers and pay-per-call advertisers to create their own two-sided voice-based markets where callers from any marketing channel are connected in live conversation with the right lead buyers right away. The LeadFlow announcement coincides with DialogTech’s unveiling of its corporate rebrand from Ifbyphone.

News Facts

  • Lead sellers today run marketing programs across online, offline and mobile channels to generate phone leads for a wide variety of lead buyers. Ensuring inbound callers are connected in live conversation with the right buyer is a complex challenge, as buyers often have unique cost-per-call agreements, call thresholds and lead criteria, as well as routing requirements that can change based on caller location, or the day and time of the call.
  • DialogTech’s LeadFlow solves the complex call routing challenges lead sellers face when running marketing campaigns for multiple lead buyers. Additionally, LeadFlow provides clear attribution for every phone lead generated as well as unique visibility into the duration and outcome of every call, to appropriately compensate sellers for every valid phone lead.
  • LeadFlow is part of DialogTech’s Voice360™ platform that includes a unique suite of voice-based solutions to enable marketing agencies of every size and specialty to attribute and optimize phone leads, ROI and revenue from every marketing channel. DialogTech’s award-winning customer service and flexible pricing options are available to all LeadFlow customers.
  • DialogTech will launch LeadFlow at the LeadsCon 2015 conference, taking place March 2-4 in Las Vegas and will also showcase the solution in its booth #618.

For more information, contact DialogTech at www.dialogtech.com, email contact@dialogtech.com or call (855) 265-1509.

Comments
“We are extremely excited to launch LeadFlow, a first-of-its-kind platform built specifically for lead sellers to create, monitor and control their own two-sided voice-based markets,” said Irv Shapiro, CEO of DialogTech. “Voice-based conversations are the most effective vehicle businesses have for connecting with consumers and driving revenue growth, and LeadFlow enables lead sellers to facilitate and monetize those engagements.”

“Call monetization isn’t new, nor are leads-based marketplaces, but bringing the two together with a tool to quickly build your own voice based marketplace is,” said Mike Boland, chief analyst at BIA/Kelsey. “Meanwhile, the value of voice continues to grow, especially in high-value verticals with high-consideration purchases and complexity. Even in a digital age, that isn’t going away.”

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