Travel Marketing in a Click-to-Call World: Mobile Advertising Strategies to Drive Calls and Bookings
Travel customers have gone mobile.
Hotel, resort, and cruise marketers must face the truth: your customers have gone mobile. Over 70% of US travelers will research hotel, resort, or cruise bookings on mobile devices in 2016, and 91% of those will be on smartphones. It’s impacting the way shoppers book travel and vacations: Thanks to click-to-call, 44% of travel bookings are now completed over the phone.
Join click-to-call experts at DialogTech as we explain mobile advertising strategies to drive more calls and bookings. You’ll learn:
- The enormous impact of smartphones and click-to-call on travel marketing
- Mobile ad strategies to drive calls from Facebook, search, display, and more
- How to optimize your landing pages to drive more calls and bookings
- Attribution and optimization technologies for call conversions