Travel Marketing in a Click-to-Call World: Mobile Advertising Strategies to Drive Calls and Bookings
Travel customers have gone mobile.
Hotel, resort, and cruise marketers must face the truth: your customers have gone mobile. Over 70% of US travelers will research hotel, resort, or cruise bookings on mobile devices in 2016, and 91% of those will be on smartphones. It’s impacting the way shoppers book travel and vacations: Thanks to click-to-call, 44% of travel bookings are now completed over the phone.
Join click-to-call experts at DialogTech as we explain mobile advertising strategies to drive more calls and bookings. You’ll learn:
The enormous impact of smartphones and click-to-call on travel marketing
Mobile ad strategies to drive calls from Facebook, search, display, and more
How to optimize your landing pages to drive more calls and bookings
Attribution and optimization technologies for call conversions