Travel Marketing in a Click-to-Call World: Mobile Advertising Strategies to Drive Calls and Bookings

Travel customers have gone mobile.

Hotel, resort, and cruise marketers must face the truth: your customers have gone mobile. Over 70% of US travelers will research hotel, resort, or cruise bookings on mobile devices in 2016, and 91% of those will be on smartphones. It’s impacting the way shoppers book travel and vacations: Thanks to click-to-call, 44% of travel bookings are now completed over the phone.

Join click-to-call experts at DialogTech as we explain mobile advertising strategies to drive more calls and bookings. You’ll learn:

  • The enormous impact of smartphones and click-to-call on travel marketing
  • Mobile ad strategies to drive calls from Facebook, search, display, and more
  • How to optimize your landing pages to drive more calls and bookings
  • Attribution and optimization technologies for call conversions

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About the presenters:
Blair-Symes

Blair Symes 
Director of Content Marketing, DialogTech
Steve-Dimmitt

Steve Dimmitt
Chief Revenue Officer, DialogTech