The Role of Mobile Conversion Optimization in 2015

The Role of Mobile Conversion Optimization in 2015

The definition of mobile is changing. Are we still distinguishing between desktop, phone, and tablet? Many marketers are grappling with these new dynamic customer touchpoints and how best to take advantage of the new opportunities that are being created.

Join mobile marketing experts from WiderFunnel and DialogTech in this free webinar. Learn how to think about mobile and cross platform conversion optimization, and explore practical solutions for your click-to-call conversion strategy. You’ll learn how to:

  • Evaluate mobile experiences from the customer’s perspective
  • Integrate mobile thinking into your overall optimization strategy
  • Use mobile specific solutions to drive higher conversions
  • Optimize ROI by attributing calls back to the right marketing source
  • Personalize and monitor the call experience in real time