The Mobile Display Advertising Revolution: How Click-to-Call Is Driving Calls and Customers
Smartphones have fundamentally changed how consumers convert on display ads. Now, instead of filling out web forms, they call: Display ads will drive over 28 billion calls to US business this year. There are new optimization and attribution strategies that display marketers must adopt to measure CPL and increase ROI.
Join mobile display experts from DialogTech in this webinar covering the latest mobile ad strategies to drive more call conversions and customers from display. You’ll learn:
How smartphones have revolutionized display advertising
Why display ads are driving more call conversions than ever before
How to optimize your display ads to drive more calls and customers
Technologies to attribute and optimize your display advertising ROI