Mission-Critical Marketing: A DialogTech Digital Event Series
Strategies & stories from leading marketers on how they’re adapting for the COVID-19 crisis
If you’re a marketer focused on new customer acquisition, this is truly a challenging time. You need to balance building brand loyalty with the fundamental business needs of your company. In this conversation, Leon Chism, CTO, and Alain Stephan, SVP of Growth and Analytics Services at DialogTech, discuss how to use data to layer acquisition strategy into your branding during times of crisis — without being tone-deaf to current events.