I See Call Conversions in AdWords, Now What? Pt. 3

Optimizing your paid search at a keyword level is crucial, but are you optimizing for every conversion type? Paid search ads are driving more and more call conversions every year. You might already include calls in your AdWords account, but do you know what to do next?

The first video in this AdWords series covered some campaign-level optimizations you can make using call data, and the second one highlighted a few device-level optimizations. Next up? Keyword-level.

You can get even more tips to optimize AdWords campaigns for call conversions in our on-demand webinar, I Can Do THAT with DialogTech? Maximizing Your Leads with AdWords.

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