The Healthcare Marketing Playbook for Inbound Calls During COVID-19

Learn 6 data-driven marketing strategies for when calls matter most

Now more than ever, healthcare marketers should be helpers. That means publishing content your patients need, creating campaigns that help your practice, and providing patients with helpful, frictionless experiences — online and over the phone.

The phone remains the most important way that patients engage with healthcare providers. This guide shares data-driven marketing strategies for phone calls that healthcare marketers can use to:

  • Provide the right experiences to callers during this outbreak
  • Learn from phone conversations on how to better assist patients
  • Make the right adjustments to your marketing campaigns and content

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