The New Consumer Trends Impacting Financial Services Marketing Now

Learn how marketers are using new data to drive more phone leads and customers

Since the onset of the COVID-19 pandemic, every industry has experienced dramatic disruption. With social distancing and limited in-person interactions, the phone call has become an even more critical part of the customer journey. In fact, monthly calls to banking and asset management companies increased by 11% from May 2020 to August 2020.

Download this ebook to learn:

• The new trends impacting financial services consumer behavior
• What really matters to customers right now
• How marketers can leverage insights from consumer phone calls to drive more quality leads and customers

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