Consumers today use multiple devices and channels to engage with businesses. They expect those experiences to be seamless and personalized, whether they interact online, in person, or over the phone. Marketers now need a single, holistic view of the customer journey to prove and improve ROI and provide the online and offline experiences that convert consumers to customers.

It’s why omni-channel attribution is the single biggest marketing challenge in 2017. Join us for an interactive workshop to learn how to solve it.

Over 50%

of marketers say cross-channel attribution is occupying the most time and resources this year.

Why Attend?

  • Hear from top omni-channel marketing experts on what’s really working
  • Learn how to connect online marketing to offline conversions and revenue
  • Get answers to your most pressing omni-channel attribution questions
  • Get actionable insights to immediately improve marketing ROI

Past attendees have learned about:

Integrating data to understand the consumer journey

Determining the right digital marketing mix

How mobile drives phone calls

Optimizing for device, channel, and time of day

Importance of offline interactions

Creating lookalike campaigns

Featured Speakers

  • Allied Digital
  • Kenshoo
  • LiveRamp
  • TapClick
  • Think Digital

Which location will you attend?