Archives
What is Centralized Marketing Distributed Sales (CMDS)?
May 11, 2017 8:30 am Leave your thoughtsYou have probably heard a powerful new term in business recently: Centralized Marketing Distributed Sales (CMDS). At DialogTech we are... View Article
DialogTech Helps Central Restaurant Products Optimize Marketing to Drive 13% More New Customers Each Year
April 28, 2017 5:06 pmPhone Calls Play a Huge Part in Central’s Success Central Restaurant Products equips the people who feed the world. They... View Article
3 Ways to Power Personalization with Advanced Call Routing
April 20, 2017 1:19 pmLearn advanced call routing tactics to give your personalization a boost. 84% of marketers either have a personalization strategy in... View Article
Shoot for Higher ROI: The Best Way to Optimize Insurance Marketing in a Digital World
April 15, 2017 2:46 pmStudy after study proves it: When insurance shoppers are ready to make a purchase, they call. While many insurance shoppers... View Article
Using Digital Marketing Analytics to Drive ROI: How the Pros Use Insights to Drive Clicks, Calls, and Customers
April 7, 2017 12:06 pmRevTapWebinar_OnDemand_680x320 In today’s omnichannel and cross-device world, marketing analytics has never been more important – or complex. As you invest... View Article
4 Ways Marketers Can Drive Revenue by Personalizing the Call Experience
March 31, 2017 12:38 pm Leave your thoughtsConsumers today demand customized experiences. They want interactions with brands to be unique and authentic to them. This is no... View Article
How a Global Funeral Service Provider Increased Revenue by 35% with BusinessOnline and DialogTech
March 24, 2017 8:27 amPhone Calls Are Critical to the Customer Journey for Funeral Service Provider A global funeral service provider launched a new... View Article
This Is the Epic Role Calls Actually Play in 8 Industries
March 17, 2017 11:34 am Leave your thoughtsSmartphones and mobile advertising are not the only reasons why call conversions are important in marketing. Calls have always been... View Article
How to Supercharge Your Google Analytics Reports with Call Conversions
March 16, 2017 3:38 pmDoThatWebinar_email_680x320_on-demand Learn how to get more out of your Google Analytics reporting. Millions of businesses are using Google Analytics every... View Article
3 Questions Every Customer-Obsessed Marketer Needs to Ask
March 16, 2017 10:55 am Leave your thoughtsIn a world where poor customer reviews can make or a break business, customer-centricity has forced itself to marketing’s epicenter.... View Article
From A to Z: Your Call Attribution Glossary
March 10, 2017 11:42 am Leave your thoughtsCall attribution technology is like an onion. It has many layers. Some are more complex than others, which can be... View Article
Comfort Keepers Optimizes Marketing to Generate More Calls and Customers with DialogTech
March 6, 2017 12:04 pmLearn how Comfort Keepers uses AI and call attribution to optimize marketing ROI for 700 senior care franchisees
Phone Calls and the New Customer Journey: 7 Marketing Strategies to Improve the Call Experience
February 28, 2017 10:56 amJoin call experts from DialogTech for this webinar to learn the 7 strategies marketers are embracing to improve the call experience and drive business results.
The One Way Agencies Boost Omni-Channel Marketing Success
February 27, 2017 5:41 pm Leave your thoughtsIt’s the year of omni-channel marketing for agencies. More and more agency clients are seeking assistance in crafting personalized and... View Article
Why Your Marketing Needs These 3 Unique Custom Audiences
February 23, 2017 9:43 am Leave your thoughtsAudience targeting and remarketing in digital campaigns are not new concepts to digital marketers. There are many strategies we can... View Article
You’ll Love These 9 Call-Friendly Mobile Sites (Just Like Us)
February 17, 2017 5:31 pm Leave your thoughtsWe all know consumers are mobile. Thanks to smartphones, 77% of Americans are in constant connection to the digital world... View Article
[Video] How Comfort Keepers Uses Artificial Intelligence on Phone Calls to Prove Marketing ROI
February 7, 2017 10:31 am Leave your thoughtsIn a recent webinar with DialogTech and hosted by The CMO Council, Bryan Huber, Global Vice President, Digital Marketing at... View Article
The Secret Weapon You Need to Conquer Data-Driven Marketing
February 3, 2017 8:30 am Leave your thoughtsHigh-quality data is being used more frequently to fuel marketing decisions. Yet with the vast amount of marketing initiatives out... View Article
Comfort Keepers Successfully Proves Marketing ROI with Call Tracking and AI
February 2, 2017 12:55 pmComfort Keepers, a leading in-home care provider for seniors, places high value on calls that come through their website. Knowing... View Article
Get More Data & Insights From Your Calls With SourceTrak
January 23, 2017 10:48 amCanDoWebSourceonDemand_680x320 Not to brag, but DialogTech can help you do some amazing things with phone calls. Things that have a... View Article
Did You Know Call Data Can Nourish Your Digital Campaigns?
January 18, 2017 10:40 am Leave your thoughtsTo successfully optimize digital marketing ROI, marketers must do more than acknowledge the value of the call channel. They must... View Article
Double Your Website Conversions With Call Attribution
January 9, 2017 11:26 amDouble_Website_Conversions_on-demand_webinar Watch the recorded webinar now According to Google, more than half of all website traffic now comes from smartphones... View Article
4 Call Elements That Will Make You a Better Marketer
January 9, 2017 11:01 am Leave your thoughtsThe feeling of having no control over how your calls are handled and how they end up is not uncommon.... View Article
5 Essential Marketing Strategies for Call Conversions
December 16, 2016 8:30 am Leave your thoughtsTo succeed with calls, CMOs and senior marketers at top brands are making it easy for consumers to engage in... View Article