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Post-Click Experience Design and Call Metrics for A/B Testing
June 27, 2019 11:09 am Leave your thoughtsWhen creating a successful advertising campaign, many marketers focus primarily on perfecting the pre-click experience (targeting, ad headlines, copy, images,... View Article
The 10 Call Analytics Reports That Will Change Your Marketing
June 19, 2019 3:55 pm
The Auto Parts & Service Marketer’s Guide to Call Analytics
June 14, 2019 3:47 pm
The Automotive Marketer’s Guide to Call Analytics
June 14, 2019 3:47 pm
5 Tips to Use First-Party Data from Consumer Calls to Enhance People-Based Marketing
June 13, 2019 3:42 pm Leave your thoughtsToday’s consumer has higher standards for their experience than ever before—they want brands to anticipate their needs and deliver a... View Article
Fuel People-Based Marketing Success with Call Analytics
June 6, 2019 1:38 pm
The Insurance Marketer’s Guide to Call Analytics
May 29, 2019 2:56 pm
DialogTech for Dental Helps Marketers Convert More Callers to New Patients
May 28, 2019 4:22 pm Leave your thoughtsNew patients prefer to contact dental practices by calling—over 70% of dental patients schedule their first appointment on the phone.... View Article
How DialogTech’s AI-Powered Email Alerts Are Changing the Game for Multi-Location Marketers
May 16, 2019 2:53 pm Leave your thoughtsLaunched in February 2018, DialogTech’s DialogAnalytics Pro Alerts have revolutionized the way marketers at multi-location businesses are thinking about the... View Article
Optimize Display ROI with Insights from Consumer Calls
May 2, 2019 4:03 pmDownload our infographic to learn how marketers can use consumer calls to their business to optimize display ad ROI.
Grow Sales from Google Local Inventory Ads Using Insights from Consumer Calls
May 1, 2019 10:33 am Leave your thoughtsBrick-and-mortar shopping no longer means walking into a store and making a purchase. Shoppers now want to know what products... View Article
How Dental Marketers Generate More New Patients with DialogTech Call Analytics
April 25, 2019 1:58 pm Leave your thoughtsToday’s dental patients don’t choose a practice based on a single interaction—their journey is fragmented across numerous channels. For example,... View Article
When Hot Leads Call but Don’t Convert: What Marketers Can Do
April 19, 2019 12:14 pm Leave your thoughtsImagine the following scenario. Sarah is shopping for braces for her daughter. She searches online for “dentists near me,” clicks... View Article
The Dental Marketer’s Playbook for Patient Calls from Search
April 12, 2019 2:04 pm
Optimizing Ad and Website Messaging with DialogTech Call Analytics
April 5, 2019 3:56 pm Leave your thoughtsToday’s consumers expect all their experiences with brands to be relevant, timely, and customized to their needs. Marketers must rise... View Article
The Financial Services Playbook for Consumer Calls from Search
April 5, 2019 1:20 pm
Paid Search & the Call Center: New Data-Driven Strategies That Really Work
April 5, 2019 9:37 amConsumers that engage with paid search ads often convert by calling. And most of those calls go to call centers.... View Article
Adobe + DialogTech: Better Customer Experience Marketing with Call Analytics
March 28, 2019 9:08 am Leave your thoughtsIf you attended Adobe Summit this week, you heard a lot about the benefits of customer experience marketing. Consumers today... View Article
The Auto Parts & Repair Playbook for Calls from Search
March 27, 2019 2:40 pm
DialogTech Helps RMI Drive More Calls and Sales for Home Warranty Leader
March 21, 2019 2:54 pmResponse Mine Interactive (RMI) is an industry-leading digital marketing services firm. They combine data-driven performance marketing with their own in-house call... View Article
How Insurance Providers Can Supercharge Their Search Marketing
March 14, 2019 2:21 pm Leave your thoughtsSearch is often the first phase in the insurance shopper’s journey—in fact, 69% of insurance consumers consult a search engine... View Article
Optimize Google Shopping Ads with Insights from Consumer Calls
March 13, 2019 5:15 pm
The Home Services Marketer’s Guide to Driving Consumer Calls from Search
March 12, 2019 12:01 pm
The Evolution of Voice in Marketing: How Brands Are Finding Success
March 8, 2019 2:37 pm Leave your thoughtsVoice assistants are an increasingly integral part of modern life, and the experiences consumers are having with these digital personalities... View Article