The Click-to-Call Playbook for Paid Search

Click-to-Call Has Revolutionized Paid Search

Search has gone mobile. And thanks to smartphones and click-to-call, consumers are responding to paid search ads by calling businesses by the billions.

Marketers investing in paid search must change their desktop-centric thinking and adopt new mobile ad, bidding, and attribution strategies to drive calls and sales. Use this playbook to get started.

Over 70%
of paid search spend will be mobile in 2017
65 billion calls
will come from mobile paid search in 2017

About DialogTech

Powered by AI, DialogTech attributes calls to your marketing and analyzes the voice conversations to measure caller intent and outcome. Many of the world's best brands and agencies rely on DialogTech for the marketing insights to generate more calls at a lower cost, personalize customer experiences, and convert more callers to customers.

Watch our video to learn more.