The Click-to-Call Playbook for Paid Search

Click-to-Call Has Revolutionized Paid Search

Search has gone mobile. And thanks to smartphones and click-to-call, consumers are responding to paid search ads by calling businesses by the billions.

Marketers investing in paid search must change their desktop-centric thinking and adopt new mobile ad, bidding, and attribution strategies to drive calls and sales. Use this playbook to get started.

Over 70%
of paid search spend will be mobile in 2017
65 billion calls
will come from mobile paid search in 2017

About DialogTech

DialogTech provides the only platform for end-to-end call attribution and conversion essential for today’s data-driven marketer. It gives you the insight to invest in campaigns that drive calls and the technology to help those calls convert to revenue.

Watch our video to learn more.