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Click-to-Call Measures Value for Advertising Dollars


Chances are that belt-tightening is in your budget for the foreseeable future. That doesn’t leave much room for anything that can’t be justified in cold, hard numbers – including advertising. You have to demonstrate results for every dollar spent.

That’s why the advertising experts at Impact Branding and Strategic Marketing Solutions emphasize that each and every campaign must be measurable. Impact Media suggests:

“If you have the availability of an additional phone line, why not trial different telephone numbers targeting different adverts? When calling this number you know exactly where the inquiry has come from.”

Click-to-call is the perfect tool for gaining this visibility – and pinpointing the best investment for those hard-to-get advertising dollars.