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DialogTech is the leading provider of actionable marketing analytics for phone calls. We empower marketers with call attribution and conversion technology to increase calls.
Travelers want more from their trips — more adventure, more learning opportunity, more incredible experiences. Travel brands are targeting people who... View Article
As Director of Software Architecture, Dev Ops, and Attribution at DialogTech, I can tell you that we have several “good... View Article
Conversation is fundamental to the insurance shopper’s customer journey. It makes sense: most insurance purchases are complex and people have... View Article
It’s the year of omni-channel marketing for agencies. More and more agency clients are seeking assistance in crafting personalized and... View Article
We all know consumers are mobile. Thanks to smartphones, 77% of Americans are in constant connection to the digital world... View Article
Email marketing is here to stay. It’s become a staple for most marketing strategies because brands and businesses can reach... View Article
High-quality data is being used more frequently to fuel marketing decisions. Yet with the vast amount of marketing initiatives out... View Article
Did you know most travelers are undecided on a brand when they begin researching their next trip? This indecisiveness creates... View Article
To successfully optimize digital marketing ROI, marketers must do more than acknowledge the value of the call channel. They must... View Article
Display ad conversions are evolving from mere impressions and clicks thanks to the rising adoption smartphones. Rather than filling out... View Article
It’s easy to say that mobile and local are two of the most important factors in marketing right now when... View Article
As 2016 comes to close, let’s reminisce on the DialogTech webinars our marketing audience was most thankful for (and enjoyed... View Article
Marketing leaders are in the midst of proving ROI from their 2016 marketing campaigns in hopes of maintaining (and even... View Article
Get ready: social media is set to play a significant role in consumer spending this holiday season. Sprout Social released... View Article
Many businesses rely on Microsoft Dynamics 365 to measure marketing’s impact on revenue and help sales teams better manage and... View Article
Today’s marketing leaders are faced with the hefty task of prioritizing their digital responsibilities. Once their top priorities are determined,... View Article
The holiday shopping season is upon us. As a digital marketer, you still have time to plan and implement a... View Article
The world is becoming more and more mobile, and so are consumers. Thanks to smartphones consumers have access to a... View Article
There is a data struggle among marketing experts. When it comes to proving and improving ROI from their digital marketing... View Article
It’s that time of the year again. Google is gearing up to announce their Q3 earnings this week and predictions... View Article
Your targeting opportunities are vast when it comes to Facebook. Billions of monthly active users voluntarily share personal details about... View Article
Consumers are connected to every marketing channel more than ever thanks to the wide adoption of smartphones. This mobile connection... View Article
Mobile devices are steadily becoming more important in driving increased email engagement and revenue. Compared to desktop, studies find that... View Article
Not every consumer wants to convert and make purchases online. Consumers that engage on social media platforms like Facebook also... View Article