We recently launched a new video series designed to help marketers beef up their “Techpertise.” In case you haven’t heard this (admittedly, made up) term before, here you go:
Techpertise
noun | tech·per·tise
: the understanding of key trends in marketing, technology, and call analytics and automation.
We created these Techpertise videos as quick-hit messages to share tips, strategies, and industry updates across a wide range of topics. You’ll get insight into search strategy, design best practices, analytics marketers can use to optimize phone leads, and more – that’s only a small taste of what we have in store.
Here’s a preview of a few of our favorites!
Using Call Tracking to Arm Agents with Inbound Caller Information
Know What Happens on Every Call with Conversation Insight
How Design Impacts Marketing’s Bottom Line
Stay tuned for more Techpertise videos from us. We’ll be posting more here but you can always find them on our Vimeo channel and by following the hashtag #Techpertise on Twitter.
