Marketing moves fast, and sometimes it can be a challenge to stay on top of what’s changing. Constant innovation in search, mobile, social, video, and more keep all of us busy. That’s why we thought we’d round up some of our most popular blog posts from the past few months to give you a refresher on what’s going on in the world of mobile marketing and call attribution. These should get you up to speed and give you some ideas to boost year-end revenue.
14 Stats That Prove Digital Marketing Isn’t Complete Without Mobile
Read it now. These days marketers can’t have digital marketing without a mobile presence. This blog post shares 14 stats that prove why mobile is so crucial to digital marketing.
Shining a Light on Marketing’s Black Hole: Phone Calls
Read it now. In this blog post, DialogTech CEO Irv Shapiro sheds light on Marketing’s black hole: phone calls. Learn how the black hole has come to exist, and how to fix it.
10 Things You’re Doing That Make Your Customers Hate You
Read it now. We compiled a list of 10 things many businesses do that frustrate their customers. Check it out to see if you’re making any of these 10 mistakes.
Google’s New Customer Match Feature Introduces Advanced Targeting Opportunities for Digital Marketers
Read it now. Google recently introduced Customer Match. This blog post teaches you how you can take advantage of this new feature and use it to optimize your search marketing.
How to Measure the Success of Your Branding Campaign
Read it now. Most marketers are learning how to measure lead gen efforts – but how do you measure the success of a branding campaign? We have some tips in this post.
15 Stats Marketers Need to Know to Improve the Customer Journey Today
Read it now. The customer journey is now largely owned by marketers. This post shares 15 stats to help you understand areas you need to improve the journey today.
6 Essential Google My Business Tips to Resolve Low Ranking Issues
Read it now. Google My Business is an essential tool for small businesses. The tips in this blog post will help ensure a higher local ranking in Google Maps and the SERP.
Not Talking to Your B2B Customers on Facebook? This Study Says You Should Be.
Read it now. AdRoll research shows Facebook’s shift to being viewed as a B2B channel as well as B2C. This post explains the shift and new opportunities it holds for marketers.
Why Inbound Calls Are Crucial to Determining the Winner of Your A/B Tests
Read it now. Marketers love A/B testing, but those who fail to capture call conversions are picking the winner of their A/B tests based on incomplete data. This post explains why.
The Only Checklist You Need to Maximize Your Pay-Per-Call Marketing
Read it now. Performance marketers recognize opportunity in pay-per-call. Check this list to see if you’re missing any of the more advanced pay-per-call features available.
Stay tuned for more informative posts like these! Don’t forget: you can subscribe to our blog and receive an email with each post directly in your inbox.
